Sasha Wallinger (she/her)
Head of Web3 & Metaverse Strategy
Journey
For over a decade, Sasha has woven the physical, digital, and virtual in luxury, premium, and pop-culture ecosystems. As a marketing and communications leader, she has pioneered new ways of connecting brands with consumers in-house at H&M, Nike, SOREL, Superplastic, and the agency at HAVAS. Her proven ability to meld elements of sustainability and gamification with fashion and retail while balancing data and creative storytelling has yielded authentic consumer-focused programs across industries and resulted in her being awarded the Chief Marketing Officer of the year award by The CMO Club. Currently, Sasha translates Web3 opportunities to connect heritage, fashion, and luxury brands with their audiences while building community with clients and partners.
