Whose Influence is it anyway? Influencers, corporate mascots, artificial and virtual identity

Back to 2022 agenda
December 12
3:35 pm PST
1 hour
Back to 2022 agenda

Virtual influencers receive up to three times more engagement than traditional influencers. Brands are using them instead of corporate mascots. What effects might virtual influencers have on safety and mental health? Can virtual influencers be leveraged for good and where are we headed with the integrations of AI into virtual influencers?

Session Video

Back to top